3C Update: Winter 2020
January and February were busy for the 3C Challenge! During this time, we had a total of 5 cohorts and 35 participants successfully complete the month-long program. The youth from Chetwynd, Penticton, Kamloops, Chilliwack, and Merritt all brought their own unique ideas to their groups and were able to create some incredible small businesses. Below you can read about a couple of the team’s successes and then next week, we’ll feature a few more!
During all of our 3C workshops, we talk a lot about the gaps and the opportunities around us.
Looking at the needs of the community or seeing how we could do something better than someone else, can be really helpful during the idea generation phase. When we were working in Chetwynd, the youth immediately picked up on this concept and were able to have an incredible brainstorming session. The participants identified that mental health was not actively talked about in their community. They saw how difficult the winter can be for residents of Chetwynd, especially for the people, away from their families, working in the mines. Recognizing this need in their community, the team decided to create a self care kit. These kits included a beeswax candle, lip balm, an up-cycled feather key chain made from old bicycle tires, a stress ball made with rice and lavender salts, and a hand scrub.
Each kit sold for $30 and the team was able to sell 55 units, for a total revenue of $1,650! Because so many of their products were handmade, they only needed $696 for production and marketing. The team has decided to split their $927 of profit between the themselves.
The team met the community aspect of the challenge by creating a kit that could be used by everyone. The hand scrub was created to provide a scrub for Chetwynd industry workers (i.e. – coal mining crew, heavy equipment operators, mechanics etc.). The idea behind the feather key-chain was to up-cycle a bicycle tire, so that waste could be diverted from the landfill. Additionally, the team offered a product that uplifted and strengthened their community members.
The cultural aspect was met with the feather key chain. The feather in Indigenous culture is significant. The Feather: A Symbol of High Honor in Native culture. It is believed that all things possess an inherent virtue, power, and wisdom. The feather, for example, is a powerful symbol that signifies honor and a connection between the owner, the Creator, and the bird from which the feather came.
Lets’emo:t, meaning from One Heart, One Mind, was incredibly successful with their business. Over the course of a month, the team of 7 worked incredibly hard to create their very own Medicine Box. Their boxes contained harvested teas, crafted bead work, and small pouches full of traditional medicines. The team emphasized that people were purchasing the box that held the medicine and not the medicine itself. By the end of the 30-day challenge, Lets’emo:t realized a record setting revenue of $3,000!
The team learned several key lessons that are important for nearly every business venture:
-Creating the Right Product
-Producing Your Product Efficiently and Effectively
-Marketing and Selling directly to Businesses
-Working Together as A Team
-Being on Time, Being Professional